Author: David J. Collis

2 posts
Corporate Strategy: A Resource Based Approach : Book Review
Book ReviewsAuthor: David J. Collis

Corporate Strategy: A Resource Based Approach : Book Review

"Corporate Strategy" by David J. Collis offers a comprehensive examination of strategic management in businesses. Collis expertly presents a well-structured framework for understanding and implementing effective corporate strategies. The book covers various aspects of strategy, such as competitive advantage, diversification, and strategic alliances. One of the standout features of this...

by Charlotte Mitchell
Corporate Strategy : Book Review
Book ReviewsAuthor: David J. Collis

Corporate Strategy : Book Review

In "Corporate Strategy: A Resource-Based Approach," David J. Collis provides a comprehensive guide to understanding and implementing effective corporate strategies. Collis, a renowned strategy professor, emphasizes the importance of leveraging a company's unique resources and capabilities to gain a competitive advantage in the market. The book starts by introducing readers...

by Charlotte Mitchell
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