"Reading Images" by Gunther Kress is a captivating and thought-provoking exploration of the semiotics of visual communication. Kress, a highly regarded scholar in the field of visual communication and multimodality, delves into the intricate ways in which images convey meaning and impact our perception of the world. The book begins...
In "Multimodal Discourse," Gunther Kress delves into the fascinating world of contemporary communication practices and explores the role of multiple modes in conveying meaning. He argues that relying solely on written words is no longer sufficient in capturing the complexity of communication in the digital age. Kress introduces the concept...
"Before Writing" by Gunther Kress dives deep into the cognitive and cultural implications of writing, exploring how it has shaped our society and influenced our thinking processes. Kress's book examines the historical development of writing systems and their impact on language, communication, and knowledge acquisition. One of the main arguments...