"Web Sites Built to Last" by Marc Kramer is a highly informative guide for individuals and businesses looking to create and maintain successful websites. Throughout the book, Kramer emphasizes the importance of not only visually appealing designs but also user-friendly and functional websites. He delves deep into various aspects of website development, including content creation, search engine optimization (SEO), and improving user experience.

The book begins by discussing the key elements of a successful website, such as clear navigation, engaging content, and visually pleasing designs. Kramer provides practical strategies and tips on how to craft compelling content that resonates with the target audience. He also emphasizes the need for websites to be mobile-friendly, considering the growing usage of smartphones and tablets.

An essential aspect covered in the book is SEO. Kramer explains the significance of incorporating SEO techniques into website design to enhance search engine rankings and drive organic traffic. He provides readers with actionable advice on conducting keyword research, implementing on-page optimization, and building quality backlinks.

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Moreover, Kramer highlights the importance of providing an excellent user experience on websites. He offers valuable insights on conducting usability testing, utilizing website analytics, and employing techniques to enhance website performance. By understanding user behaviors and preferences, businesses can make informed decisions to improve their websites and increase conversions.

Overall, "Web Sites Built to Last" provides a comprehensive and practical approach to website development and maintenance. Kramer's expertise in the field shines through as he offers valuable insights and strategies. Whether you are a beginner or an experienced web developer, this book serves as a valuable resource for creating websites that not only attract visitors but also withstand the test of time.

What are readers saying?

The book "Web Sites Built to Last" by Marc Kramer has garnered a mix of reviews from its readers. Some reviewers commended the book for its practical advice and valuable insights into creating successful websites. They appreciated the author's step-by-step approach and clear explanations of key concepts. These readers found the book to be practical and actionable, providing guidance that could be easily applied to their own web projects. They found the book's focus on user experience and responsive design particularly beneficial.

On the other hand, a number of reviewers expressed disappointment with "Web Sites Built to Last." They felt that the content was too basic and lacked depth, offering information that can easily be found online. These readers believed that the book did not present any innovative ideas or fresh perspectives on web development, making it less relevant for experienced individuals.

Some readers also criticized the book for its outdated examples and case studies. They believed that the content did not align with the rapidly evolving digital landscape, making it challenging to fully engage and apply the material to modern web design practices.

Additionally, a few reviewers found the writing style of the book to be dry and uninspiring. They felt that the author's technical approach lacked a compelling narrative, making it difficult to maintain reader engagement and absorb the information presented.

In conclusion, "Web Sites Built to Last" by Marc Kramer has received mixed reviews from readers. While some found it to be a practical resource with valuable insights into web development, others felt that it lacked depth, originality, and modern relevance. Before deciding to read the book, it is important for potential readers to consider their own needs and expectations.

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